OX Creative

Your brand is working to bring more good to our world. Imagine the difference it would make to multiply your engagement and maximize your impact.

We believe that a well-told story can do just that.

OX for GOOD is a strategic creative agency, partnering with select clients worldwide. We specialize in developing integrated campaigns that link handcrafted messaging, stunning visual design, award-winning film production, and whip-smart branding—all built on a winning strategy, and executed to the highest standard of excellence.

Whether you’re raising funds for your next big initiative, working to increase your weekly reach, or hustling to get your dream project off the ground, our unique blend of strategy and storytelling can help you reach your goal.

‍There’s good our world needs you to do. We’re here to help.

Better Humans. Better Brands. Better World.

The days of nameless, faceless, supposedly “perfect” corporate brands are over. Instead, we believe in building brands that behave like people, defined by curiosity, empathy, and care. We’ve identified five key characteristics that mark all human brands. Click here to learn more about how humanizing your brand will increase engagement and create true advocates.

Bringing the Global Water Crisis Closer to Home

National Geographic’s yearly Water Month was held in partnership with Stella Artois, the Belgian Pilsner. Through the collaboration, we created an interactive system that would engage their audience’s hearts and minds.

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Hidden Heroes

"We need to make a pivot. COVID-19 is our top priority now ... " We hadn't—couldn't have—known it beforehand, but the message we had been developing together over the course of many months was about to become hyper-relevant. Ordinary people coming together for extraordinary impact? Heroes hidden in plain sight? What better way to talk about the untold stories of men and women, sponsors, and volunteers, and about the sponsored children around the globe joining together to fight the spread of COVID-19?

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What’s in a Name?

Everfree, an organization devoted to helping people step out of the repeating cycle of sexual exploitation, expanded the scope and focus of its original mission. They needed a name and brand that more accurately reflected this shift. When OX works with businesses and nonprofits to develop a name, we guide our clients through a robust strategic process. We also brainstorm dozens—sometimes hundreds—of options before landing on the perfect one.

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See more work

$86M

dollars raised

We branded a donor event that raised $86 million dollars, more than doubling its previous year of giving.

31M

impressions

One of our global campaigns garnered 31 million impressions surpassing it’s lifetime goal... by 775%.

150+

DELIVERABLES

Our team produced a large-scale event with more than 150 strategic assets for the single campaign.

“I’ve had the opportunity to get to know dozens of creative agencies. From massive, legendary ad agencies to small creative shops, OX is the one group who has consistently continued to outshine and over-deliver time and time again.”

Harris III

Owner, Creative Director - STORY Conference

“OX’s standard practice of revealing the essence of a client’s core message is well beyond what any firm in the country is doing right now. They are the best-in-class when it comes to branding, design, and communications, AND they have a unique ability to eliminate the noise to find your authentic and most effective message.”

Former White House Deputy Press Secretary

“We love what OX does and how they do it. We would not be where we are today as an organization without them. Our hope is for many, many more opportunities to partner with them in the fulfillment of the vision and mission before us.”

CORE

“OX had a uniquely strong ability to connect with our values and mission, while delivering breathtaking creative thinking and use of unexpected media for communication across generations.”

Tyndale House Publishers

“OX pairs creativity with clarity in a way that leaves you speechless. We count working with OX as one of our greatest gifts, and we look forward to a long-term relationship with them.”

Paterson